Walmart, Netflix and Target are among the top brands for Hispanic consumers
The marketers were cited for offering value and for their understanding of Hispanic consumers, according to a Collage Group survey.
View ArticleParamount to help brands create influencer content around Super Bowl, other...
Paramount’s CBS Sports Creator Studio will allow big brands to access more sports inventory and small brands to access TV audiences.
View ArticleThe latest Super Bowl, NFL and college football marketing news
Tracking ads, brand moves and more.
View ArticleRupert Murdoch stepping down as chair of Fox Corp and News Corp
Media mogul’s son, Lachlan Murdoch, will become sole chairman of News Corp. and continue as executive chair and CEO of Fox.
View Article3 dangers of data fragmentation that can sabotage customer personalization
A fragmented tech stack can kill sales during vital e-commerce opportunities, but by addressing three problem areas, marketers can personalize more effectively.
View ArticleThe future of AI regulation in advertising
Advertising leaders from the Ad Age Amp community weigh in on what standards the industry needs to implement to regulate an increasingly AI-driven world.
View ArticleChili’s grills kids about life in darkly funny Chicken Crispers ads from...
Just because they’re usually on the kid’s menu doesn’t mean children really deserve them.
View ArticleWhy Dish Wireless hired Grey to go up against the telecom giants
Boost Infinite’s new campaign from Grey aims to set its post-paid service apart from the category titans.
View ArticleCreator and influencer trends brand marketers need to know about right now
This week: MAC teams up with “Tube Girl,” TikTok introduces labels for AI-generated content
View ArticleWatch the newest commercials from FanDuel, Deloitte, Beyond Meat and more
Beyond Meat explains that its products are made from peas, fava beans and other legumes.
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